LOVE Island is officially in full swing, with Essex lad Kem Cetinay making a name for himself on the hit reality show.
Having recently coupled up with Amber Davies, Kem Cetinay has been charming viewers with his cheeky ways and hilarious banter.
On Love Island, the 21 year-old is currently rocking long surfer-style hair, proving very popular with partner Amber.
However, viewers can’t stop talking about the star after discovering he used to have short hair.
In a series of old Instagram pictures, the hairdresser rocks a swept-back short do.
And it looks as if people are loving it, as they take to Twitter to share their shock.
One fan wrote on social media: “Kem looks a MILLION times better with short hair, I am shook.”
Montana Brown’s transformation is ridiculously impressive
Another commented: “I’m sorry but can we just appreciate Kem with short hair #loveisland.”
One even shared: “Kem with short hair in a 10/10, what’s he doing, get it cut!”
In the pictures, the reality TV star looks like a different person, even rocking glasses in one of the shots.
We wonder if he’ll be getting a cut when he gets out of the villa after seeing all these comments…