At this point everyone knows that the coolest, most innovative, and bananas beauty products come from Korea. At this point, cushion compacts, sheet masks, and CC cream are commonplace stateside, but they were popular in Seoul way before everyone else jumped on that beauty bandwagon. So what’s the next big thing? To find out we asked K-beauty experts, Alicia Yoon of Peach & Lily, Charlotte Cho of Soko Glam, and Sarah Lee of Glow Recipe, what they’re personally coveting and stocking up on and why you should snap them up.
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